About Kerry

Hi, I’m Kerry Shellborn and I want to help tell your story

I’m a brand storyteller based in Cranbrook, B.C., a small town in the Rocky Mountains, and I love a good story.

Here’s my story:

I started designing logos, ads and branding campaigns for business before there was an Internet (yes, that time did exist). I've worked as a creative director and assigning editor for KPI Media, a media company, for the past 20 years. We create content for passionate audiences like snowmobilers, RVers, and small business owners. During that time I’ve overseen thousands of articles and brand messages and—being intensely curious—I’ve studied what worked and what didn’t.

This is an exciting time for businesses and organizations because everyone is now their own media centre. For example, do you own a website? Then you are a publisher. Do you engage on social media? Then you are a marketer. 

But it also can be a confusing time. One thing I hear from business owners is that they are overwhelmed by trying to keep up with new marketing trends, social media and technology.

My goal as a branding coach is to help your businesses or organization to effectively share your story. 

My goal as a branding coach is to help your businesses or organization to effectively share your story.  

Although the ways to reach your customers have become almost endless, what hasn’t changed is how to communicate.

Here’s a simple yet timeless formula:

  • The right message (your story) delivered to the right audience (your customers) at the right time will bring results (leads, sales, customers, fans).

What’s your story?

What is your biggest marketing challenge right now?

  • Are you redesigning your website?

  • Are you considering a new brand identity?

  • Are you wondering why your website doesn’t appear on the first page of a google search?

  • Are you wondering why your social media efforts aren’t bringing results? 

  • Do you have a content calendar? 

  • Do you have a way to track and analyze what marketing channels are the most effective?

  • Do you feel your brand story is under-told?

Kerry Shellborn is smiling and sitting on a rock

Ready to elevate your brand? Let’s tackle your biggest marketing challenges together.

I invite you to reach out and request a free 30-minute branding conversation with me and take the first step toward unlocking your brand’s full potential.

Submit your story by using my Branding Geek contact form.

Connect with Kerry Shellborn
eMail: kshellborn [@] gmail [dot] com
Instagram: @brandinggeek
Linkedin: kerryshellborn